Alex Truesdale

Email alex.truesdale@colorado.edu

Phone +44 7957 528587

Location Berlin, Germany

Education

Humboldt-Universität zu Berlin

Berlin, Berlin | Germany
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School of Business & Economics – Oct. 2018 to Current

M.Sc. Wirtschaftsinformatik (Business Informatics)

University of Colorado, Boulder

Boulder, CO | United States
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Leeds School of Business – Grad. Dec. 2017

B.Sc. Double-Emphasis | Marketing & Information Mgmt.

ATLAS School of Design – Completed May 2016

Certificate | Technology, Arts & Media

Semester Abroad – Spring / Summer 2014

University of Wollongong, NSW, Australia

Projects

Berlin Property Social Analysis

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Technologies: Python, Pandas, MongoDB, HTML, JS

Constructed class-based data pipeline for extraction and storage of data from multiple sources (APIs / Web scraping) to be used in price-effect correlation analysis.

Clothing Returns Prediction

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Technologies: Python, Pandas, scikit-learn, XGBoost

Applied cost-sensitive, machine learning classification
of online retail returns following extensive data cleaning and feature engineering for preparation of raw data.

Technical Skills

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Web Development

Javascript

HTML / CSS

Liquid

Programming & Databases

Python

R

SQL

MongoDB

Workflow & Version Control

Git

Jekyll

Gulp

Experience

Engineering Research Assistant

Leeds Natural Language Processing Lab Sep. 2017 – Aug. 2018

Boulder, CO | United States
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Iterative creation of a suite of Python tools to operate upon a large set of scanned microfiche documents (Moody’s investment docs; 1920s to '90s) and OCR scanning output of those images.

Developed object-oriented image and text processing algorithms to:
  1. Dynamically correct for image scanning errors (rotation, cropping)
  2. Manually zone text and tables using OCR XML and text output
  3. Organise and analyse unstructured / error-prone OCR text output
Remotely managed production jobs, input files, and final output on the university computing cluster via SSH and Slurm

Data Science Research Assistant

CU Boulder, Leeds School of Business May 2017 – Sep. 2018

Boulder, CO | United States
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Partnered with Dr. Kai Larsen in producing a publication on automated machine learning as an application / product (DataRobot).

Edited entirety of book text for content and copy refinement
Prepared open-source Kaggle datasets as case studies
Wrote case briefs and walkthroughs for readers

Digital Marketing & Web Development Intern

LogRhythm, inc. Feb. 2017 – June 2017

Boulder, CO | United States
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Part of a small digital team responsible for website administration and scalable site architecture with input from other internal business units.

Web dev. technologies used: HTML, CSS (SCSS), Jekyll, Liquid, Git
Managed workflow in Trello and weekly, cross-functional stand-ups

Digital Marketing & Project Management Intern

ctrl QS, GmbH May 2016 to Dec. 2016

Berlin, Berlin | Germany
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Member of an international, multi-lingual team managing global digital marketing operations for NIVEA brands. Tasks focused on project management and client brand stewardship across 30+ markets globally.

Language

English native speaker

German proficient (B2 / C1)

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